杰理科技：无惧业绩波动，缩回来的拳头再打出去更加有力

Core Viewpoint - The article discusses the recent performance and future prospects of Zhuhai Jieli Technology Co., Ltd., highlighting its resilience despite a slight decline in net profit for 2025, and emphasizes the company's strong market position and potential for recovery in the consumer electronics sector [1][4][18]. Historical Performance - Jieli Technology has maintained overall growth over the past decade, with a slight decline in 2022 followed by a strong rebound in 2023 and 2024 [2]. - The company's net profit increased from 0.31 billion in 2014 to 7.91 billion in 2024, with a notable recovery from 3.36 billion in 2022 [4]. Market Environment - The consumer electronics market is gradually regaining confidence, with manufacturers adapting to changing trade policies [5]. - The U.S. has reduced tariffs on Chinese imports, which has positively impacted manufacturers' confidence and production capabilities [5]. - Government policies, such as subsidies for consumer electronics purchases, are supporting market recovery and boosting demand [6]. Industry Dynamics - Jieli Technology has crossed the 2 billion revenue threshold, indicating its maturity in the chip design sector, similar to other companies that have experienced temporary declines followed by strong recoveries [7]. - The article notes that many companies in the industry have shown robust rebounds after initial revenue fluctuations [7]. Technological Capability - Jieli's growth is attributed to its strong technical capabilities, with a diverse product line that includes various SoC chip products [9]. - The company has successfully introduced new products across its product lines, enhancing its market presence [10][12]. Market Position - Jieli maintains a significant market share in the Bluetooth audio chip sector, having achieved national recognition for its products [13][17]. - Despite a slight revenue decline in the first half of 2025, the company is expected to continue leading the market due to its competitive advantages [17]. Future Outlook - The company is anticipated to overcome current challenges and return to strong performance, reflecting its resilience and market leadership in the Bluetooth audio industry [18].