理想再次重大调整，撤销五大战区架构

Core Viewpoint - The article discusses the recent organizational restructuring at Li Auto, focusing on the adjustments made to its sales and service system, which aims to enhance operational efficiency and user satisfaction. Group 1: Organizational Changes - Li Auto has announced the dissolution of its previous "Five Major Sales Regions" structure, opting for a direct management approach from headquarters over 23 regions nationwide [2][5]. - The restructuring includes the creation of two new departments: "Sales Operations" and "Marketing," with leaders appointed to streamline resource allocation and support frontline operations [5][6]. - This marks the third adjustment to the sales and service system since 2025, indicating a trend towards refining management practices within the company [5][6]. Group 2: Management Strategy - The new management structure reverts to a "provincial leader system," where each province has a designated leader reporting directly to headquarters, aiming to improve clarity and efficiency in operations [6][7]. - The decision to return to this management style was influenced by challenges faced under the previous regional management system, which led to uneven resource distribution and operational issues [6][7]. - The restructuring is seen as a proactive internal adjustment rather than a response to external criticism, with a focus on enhancing user experience and operational effectiveness [6][7]. Group 3: Market Impact - Following the announcement of these changes, Li Auto's stock saw an increase of over 3% by the close of trading on August 13 [7].