财报里的「健康」信号：拆解京东健康高质量增长背后的逻辑

Core Viewpoint - JD Health has surpassed 200 million active users, driven by innovations in medical service models and technology, positioning itself as a leader in China's digital health market [2][11]. Business Strategy and Developments - JD Health focuses on strengthening supply chain capabilities and enhancing medical service capabilities, aiming to create an integrated online and offline service system [3][4]. - A strategic partnership with Eisai China was established to exclusively launch the insomnia treatment drug, Lemborexant, on JD Health's platform, reinforcing its supply chain advantages [3][4]. - In the first half of 2025, JD Health launched over 30 innovative drugs online and collaborated with various medical device and health brands for multiple product launches [3]. Service Model Innovation - The integration of online and offline services is a key trend in the digital healthcare industry, with JD Health developing a "medical testing, diagnosis, and medication" service loop [6][9]. - JD Health has expanded its home service capabilities, offering 64 types of home nursing services and over 160 rapid testing services, enhancing user experience through speed and breadth [6][7]. User Growth and Financial Performance - JD Health reported a revenue of 35.3 billion yuan in the first half of 2025, a 24.5% year-on-year increase, with active users exceeding 200 million [11][12]. - The growth in revenue is attributed to the increase in active users and higher spending per user, reflecting the positive impact of supply chain and service capabilities [12][14]. AI Integration and Future Outlook - The company has launched the "AI Jingyi" series, which includes AI doctors and pharmacists, serving over 50 million users, indicating a strong focus on AI applications in healthcare [19][20]. - Continuous investment in AI is expected to break traditional growth bottlenecks in the internet healthcare sector, potentially enhancing the company's market valuation [20].