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钟馗接棒黑神话,游戏科学不走回头路
36氪·2025-08-20 13:51

Core Viewpoint - The success of "Black Myth: Wukong" has significantly impacted the Chinese AAA game market, leading to increased confidence among local developers and a surge in interest for new projects within the industry [10][16]. Sales and Market Impact - "Black Myth: Wukong" achieved remarkable sales, with 20 million copies sold in the first month and over 30 million in the first year, setting records for both Chinese and global sales in the buyout game category [7][10]. - The game generated substantial buzz, with related content on Bilibili reaching nearly 700 million views and tickets for its themed concerts selling out quickly [11]. - The game's IP has seen explosive commercial value, with collaborations leading to significant revenue, such as a jewelry line generating over 150 million RMB in retail value [12]. Cultural and Tourism Influence - The game has also enhanced the cultural and tourism sectors, with a notable increase in visitor numbers to sites featured in the game, such as a 46.9% rise in tourist visits to relevant attractions in Shanxi Province during the 2024 National Day holiday [15]. Future Developments - Game Science is shifting focus from DLC for "Black Myth: Wukong" to developing a new title, "Black Myth: Zhong Kui," which will explore new heroes, gameplay, and visual styles [9][22]. - The new project is still in its early stages, with the team emphasizing a transparent development process and avoiding overcommitment [9][10]. Industry Confidence - The success of "Black Myth: Wukong" has encouraged other developers to invest in AAA titles, with several new projects announced by various companies, indicating a growing trend in the Chinese gaming industry [15].