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新增长引擎发力,百度AI新业务首破百亿
YOUNG财经 漾财经·2025-08-20 23:21

Core Viewpoint - Baidu's AI new business has entered a growth phase, achieving over 10 billion RMB in revenue for the first time, driven by strong performance in intelligent cloud and autonomous driving services [4][5]. Financial Performance - In Q2 2025, Baidu reported total revenue of 32.7 billion RMB, with core revenue of 26.3 billion RMB and a net profit of 7.4 billion RMB, marking a 35% year-on-year increase [4]. - AI new business revenue, including intelligent cloud, grew by 34% year-on-year, surpassing 10 billion RMB for the first time [4][6]. Business Segments - Intelligent cloud revenue increased by 27% year-on-year, with Non-GAAP operating profit also showing growth [6]. - The "Luobo Kuaipao" service provided over 2.2 million rides globally in Q2, a 148% increase year-on-year, and has completed over 14 million rides since its inception, making it the global leader in autonomous ride-hailing services [6][7]. Strategic Partnerships - "Luobo Kuaipao" has established strategic partnerships with Uber and Lyft to deploy autonomous vehicles in international markets, including Asia, the Middle East, Germany, and the UK [7]. - The collaboration with these companies highlights Baidu's global recognition in the autonomous driving sector and its potential for commercial expansion [7]. AI Transformation - Over 50% of mobile search result pages included AI-generated content by June 2025, increasing to 64% by July, indicating a significant shift towards AI-driven search results [8]. - Baidu's mobile app reached 735 million monthly active users, a 5% year-on-year increase, with managed page revenue accounting for 50% of the core online marketing business in Q2 2025 [8]. Competitive Advantage - Baidu's unique end-to-end AI architecture is a core competitive advantage, supporting healthy growth in intelligent cloud services [8][12]. - The company has established a comprehensive AI infrastructure, enabling it to meet diverse enterprise needs from model training to business integration [8][9]. Market Position - Baidu's intelligent cloud has ranked first in the AI public cloud service market for six consecutive years, with significant market share in large model platforms [6][8]. - The company has become the preferred AI cloud provider for 65% of central enterprises and 80% of systemically important banks in China [8]. Robustness of Full-Stack AI - Baidu's full-stack AI layout enhances its risk resilience, allowing it to adapt to industry fluctuations while exploring new market opportunities [12][13]. - The company's ability to innovate within its core search business reflects the confidence derived from its comprehensive AI strategy [13][14].