BIDU(US:BIDU) 第一财经·2025-08-21 05:19Core Viewpoint - Baidu's AI-driven growth is evident in its latest quarterly earnings report, showcasing significant revenue increases and advancements in AI technology applications across various sectors [1][3][6]. Financial Performance - In Q2, Baidu reported total revenue of 32.7 billion yuan, with core revenue of 26.3 billion yuan and a net profit of 7.4 billion yuan, marking a 35% year-on-year increase [1]. - AI-driven new business revenue, including smart cloud services, exceeded 10 billion yuan for the first time, growing by 34% year-on-year [1]. AI Technology and Business Strategy - Baidu's full-stack AI capabilities are driving growth in both B2B and B2C sectors, with a focus on long-term value creation in AI fields [3][6]. - The company has made significant advancements in its AI search capabilities, with AI-generated content in mobile search results increasing from 35% in April to 64% in July [1][12]. Smart Cloud and B2B Growth - Baidu's smart cloud business achieved a 27% year-on-year revenue growth, with Non-GAAP operating profit also increasing [6][9]. - The company has established a strong market presence, ranking first in China's AI public cloud service market for six consecutive years [6][9]. Autonomous Driving and Global Expansion - Baidu's autonomous driving service, "Luobo Kuaipao," has expanded its global reach, with over 2.2 million service instances in Q2, a 148% year-on-year increase [5][6]. - Strategic partnerships with Uber and Lyft are set to enhance Baidu's global footprint in the autonomous driving sector [4][5]. C-End Innovations - Baidu's search platform has undergone a significant transformation, integrating AI tools for enhanced user experience, with over 60% of top search results featuring rich media content [12][13]. - The introduction of digital humans in various sectors has led to a 55% quarter-on-quarter revenue increase, amounting to approximately 500 million yuan [12][14]. Future Outlook - The AI industry is expected to reach a critical turning point in the first half of 2025, with significant breakthroughs in multi-modal understanding and deep logical reasoning [9]. - Baidu's strategic investments in AI technology are anticipated to yield substantial returns as the company transitions from technology accumulation to commercial viability [14].