我租一个500块工位，撬动了一个亿级市场

Core Viewpoint - The article emphasizes the importance of awards, collaboration with Fortune 500 companies, and creating blockbuster products as the "three axes" for success in the industrial design industry, as demonstrated by the founder of LKK, Jia Wei [3][18][20]. Group 1: Entrepreneurial Journey - Jia Wei started his entrepreneurial journey at the age of 28 and has been in business for over 20 years, achieving significant milestones such as selling over 5 billion units of their first product, the 55-degree cup [5][6]. - The initial phase of his entrepreneurship involved renting a workspace for 500 yuan per month, showcasing the humble beginnings of his company [10][12]. Group 2: Standards for Success - The first standard for success is winning prestigious design awards, including the Red Dot and iF awards, which are considered the Olympics of the design world [15][16]. - The second standard involves collaborating with Fortune 500 companies, with LKK having worked with over 280 such companies, aiming to reach 500 [17][18]. - The third standard is to create impactful products that contribute to societal development and market disruption [18][19]. Group 3: Long-term Value Pursuit - Jia Wei highlights the significance of having a long-term value pursuit and staying true to one's original intentions, which he refers to as "初心" [28]. - He emphasizes that persistence in achieving long-term goals, such as winning a gold award, is crucial for success [24][28]. Group 4: Trends in Global Business - The article identifies three major trends in global business: the rise of individual users, a return to "truth, goodness, and beauty," and the digital lifestyle [29]. - It suggests that the future will be characterized by a competition of imagination, focusing on emotional and functional value to create new product attributes [30][31]. Group 5: Upcoming Event - The article promotes an upcoming event, the "Black Horse Consumption Rise Selected Course," scheduled for October 17-19 in Shenzhen, featuring industry leaders sharing insights on product innovation and brand expansion [32][36].