Workflow
岚图的日子也是好起来了
汽车商业评论·2025-09-11 23:08

Core Viewpoint - Lantu has successfully established itself in the competitive automotive market, achieving significant sales milestones with its model Lantu FREE+, which has become a top seller in the 300,000 RMB category for Chinese brands and ranks second in the 200,000-300,000 RMB hybrid SUV market [3][4][7]. Sales Performance - In the first week of September, Lantu FREE+ sold 1,080 units, maintaining its position as the best-selling Chinese model under 300,000 RMB [3][4]. - Since its launch on July 12, Lantu FREE+ has shown a steady increase in sales, achieving 5,239 units in August and ranking among the top three in the mid-large SUV category [4][5]. - Lantu has seen a 70% year-on-year increase in deliveries, with a total of 85,697 units expected in 2024 [22]. Product Development and Innovation - Lantu FREE+ features advanced technology, including Huawei's ADS 4.0 system and a comprehensive suite of sensors, enhancing driving safety and efficiency [11][12]. - The vehicle's design incorporates a multi-power ESSA architecture, providing a robust driving experience with adjustable suspension and high-performance powertrains [12][14]. - Lantu has focused on user feedback, integrating customer suggestions into product development, which has strengthened brand loyalty [20][18]. Strategic Partnerships - Lantu's collaboration with Huawei and Dongfeng has been pivotal, leveraging Huawei's technology and Dongfeng's manufacturing expertise to enhance product offerings [9][11]. - The partnership with Huawei has positioned Lantu FREE+ as a competitively priced, feature-rich vehicle in the market [9][14]. Market Positioning and Future Outlook - Lantu is set to go public through an introduction listing on the Hong Kong stock exchange, which will enhance its capital base for further development [22][24]. - The company aims to expand its market presence and brand recognition, focusing on electric, intelligent, and connected vehicle technologies [24][25]. - With continuous product innovation and strategic capital investment, Lantu is poised for significant growth in the high-end electric vehicle market [25].