超越义乌！河北为何能卷成新一代「低价真神」？

Core Viewpoint - The article highlights the emergence of Hebei, particularly Baoding's Baigou, as a new low-cost hub for e-commerce, especially in the bag industry, challenging the long-standing dominance of Yiwu in the low-price market [3][25]. Group 1: Market Dynamics - Baigou produces 1 billion bags annually, with 1 in every 4 bags sold in the market originating from this region [5][6]. - The local market has seen a decline in foot traffic and sales, with many businesses struggling to adapt to the rise of e-commerce [9][10]. - The rise of "net supply" has become a crucial intermediary in the supply chain, connecting small workshops with online retailers, allowing for smaller orders and more flexibility [21][23]. Group 2: Cost Structure and Competition - The cost of production in Hebei is significantly lower than in southern regions, with labor costs being a major factor [17][29]. - The profit margins for bag manufacturers have shrunk, with some products selling for as low as 19.9 yuan, down from previous prices of 69-79 yuan [17][24]. - The intense price competition has led to a cycle of low-quality products and increased customer complaints, as businesses are forced to lower prices to remain competitive [25][28]. Group 3: Industry Evolution - The article discusses the historical context of Baigou's growth, noting that many local entrepreneurs initially thrived during a period of rising demand without significant competition [14][15]. - As e-commerce platforms emphasize low prices, local manufacturers have been compelled to participate in price wars, leading to a decline in product quality [26][30]. - Some businesses are attempting to break free from this cycle by focusing on design and innovation, with some achieving significant success through patent development [29][30]. Group 4: Future Outlook - The article concludes that while low prices are a key strategy for Hebei manufacturers, there is a growing recognition of the need for differentiation and quality improvement to sustain long-term success [33].