小米全面对标苹果,正面迎战
盐财经·2025-09-16 10:41

Core Insights - The Xiaomi 17 series is set to be launched this month, marking a significant leap in the digital series history and arriving a month earlier than the previous generation [3][5] - The series includes three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, all featuring the world's first Snapdragon 8 Gen 2 mobile platform [5][6] - Xiaomi's high-end strategy has been in place for five years, aiming to compete directly with Apple's iPhone, with confidence stemming from substantial progress in technology and experience [4][6] Product Details - Xiaomi 17 is described as the strongest standard flagship with comprehensive upgrades without a price increase [5] - The Pro models represent a significant technological leap, with Xiaomi 17 Pro being a compact imaging flagship and Xiaomi 17 Pro Max being the most powerful imaging flagship in Xiaomi's history [5][6] - The company has invested over 100 billion RMB in R&D over the past five years, with plans to increase this to 200 billion RMB in the next five years [6] Market Positioning - Xiaomi aims to directly compete with the iPhone 17 series, showcasing confidence in their product capabilities [4][5] - The company emphasizes a shift from parameter-led to experience-first approaches in their high-end product development [6]