始祖鸟道歉信“内外有别”，网友不买账；人民日报、新华社接连发声

Core Viewpoint - The outdoor brand Arc'teryx faced significant backlash after sponsoring a fireworks show in the ecologically sensitive region of the Himalayas, raising concerns about environmental impact and the appropriateness of such artistic expressions [1][8][10]. Group 1: Apology and Response - Arc'teryx issued an apology on September 21, both domestically and internationally, acknowledging the need for a more professional assessment of artistic boundaries and a humble approach to nature [3][4]. - The domestic apology emphasized collaboration with government oversight to evaluate ecological impacts and commit to environmental and cultural initiatives in Tibet [4]. - The international apology expressed regret over the fireworks display, stating it contradicted the brand's environmental values and indicated ongoing communication with relevant teams to prevent similar incidents [6]. Group 2: Public and Media Reaction - Foreign netizens criticized Arc'teryx's international apology as insincere, suggesting a disparity between domestic and international responses and implying a blame-shifting attitude [7]. - Chinese state media, including People's Daily and Xinhua, published critical commentary on the event, questioning the ecological implications and the need for stricter regulations on artistic marketing activities [8][9]. Group 3: Investigation and Future Actions - Local authorities in Shigatse City have initiated an investigation into the incident, focusing on the approval process and ecological assessments related to the fireworks display [10]. - The importance of protecting the fragile ecosystem of the Tibetan Plateau was highlighted, with calls for immediate ecological evaluations and restoration efforts to address potential chemical contamination from the fireworks [11].