你还在晒AI图，有人已经在靠「提示词」收款了

Core Viewpoint - The article discusses the rise of AI-generated images, particularly focusing on the new version of the app "即梦4.0," which allows users to create realistic images with celebrities, highlighting the shift towards a "what you see is what you get" era in digital content creation [5][27]. Group 1: Technology and Features - The upgrade from 即梦3.x to 4.0 has significantly improved the realism of generated images, particularly in capturing lifelike expressions and eye details, which were previously seen as a major flaw [13][14]. - 即梦4.0 utilizes a multi-modal unified architecture that allows for understanding, generating, and editing images seamlessly, enhancing the user experience [20]. - The app generates high-definition images with realistic details, such as fabric textures and skin quality, making the output more believable [20]. Group 2: Market Dynamics - The accessibility of 即梦4.0 through the popular app 豆包, which has a monthly active user base of 157 million, has lowered the barrier for users to engage with AI-generated content [18]. - The phenomenon of trading prompt templates for generating celebrity images has emerged, with prices ranging from a few to several dozen yuan, indicating a new economic model around AI prompts [21][26]. - The article draws parallels between the current trend of prompt trading and the past popularity of Photoshop filters and Lightroom presets, suggesting a shift in how digital content is created and consumed [22][25]. Group 3: Cultural Implications - The ability to create realistic images with celebrities reflects a broader trend towards a culture where digital representations can blur the lines between reality and fabrication [27][29]. - Users can now visualize alternate life scenarios through AI-generated images, such as meeting their younger selves or imagining future versions of themselves, showcasing the potential of AI in personal storytelling [28]. - The article suggests that while some may become enamored with these digital illusions, others will seek deeper meanings, emphasizing the importance of how these tools are utilized [29].