企业培训| 未可知 x 招商基金: AI重塑基金业，一场颠覆传统的智能革命

Core Viewpoint - The training conducted by Zhang Ziming emphasized the integration of AI technologies into the fund industry, highlighting the importance of AI in enhancing operational efficiency and decision-making processes. Group 1: AI Development and Application - Zhang Ziming outlined the evolution of AI technology from its early stages to its current applications, focusing on the distinction between generative AI, which emphasizes content creation, and decision-making AI, which focuses on optimizing decisions [3]. - The training included a detailed explanation of structured prompt engineering frameworks such as CO-STAR, TCREI, and CRISPE, demonstrating how to generate high-quality marketing content for funds using the RBTR method [3]. Group 2: Fund Marketing Techniques - Practical techniques for generating marketing content, images, and videos using AI were showcased, with participants experiencing the entire process from market analysis to complete marketing copy generation [3]. - Zhang Ziming demonstrated the use of DeepSeek to analyze fund product selling points and quickly generate attractive marketing content related to trending themes like carbon neutrality [3]. Group 3: Investment Research Empowerment - The training introduced professional AI tools like Reportify and Alpha派, showcasing their applications in data collection, information organization, and visual analysis, significantly enhancing the efficiency of investment research personnel [4]. - Zhang Ziming emphasized that AI is not meant to replace investment researchers but to free them from tedious information processing, allowing them to focus on value judgment and decision-making [4]. Group 4: Future Directions of AI in Business - The Unforeseen AI Research Institute aims to assist more enterprises in achieving "AI+" strategic transformation, maintaining competitive advantages in the era of intelligence through dual-driven strategies of "AI strategy + technology empowerment" [6].