一份烟火气，从高德“飘”了出来

Core Insights - The article discusses the emergence of the "Gaode Street Ranking," a new food ranking system based on user behavior and real reviews, which has quickly gained popularity in the restaurant industry [5][6][10]. Group 1: Impact of Gaode Street Ranking - The Gaode Street Ranking has become a significant marketing tool for restaurants, with over 2,000 establishments already displaying "Gaode Street Ranking Restaurant" signs within two weeks of its launch [7][10]. - The ranking system emphasizes "real reputation" over traditional marketing methods, allowing smaller businesses without large marketing budgets to gain visibility [11][29]. - The ranking mechanism combines user visits and evaluations, creating a more trustworthy environment for consumers and enhancing the credibility of the restaurant industry [10][29]. Group 2: User Engagement and Business Growth - The Gaode Street Ranking has led to a noticeable increase in customer traffic for restaurants, with some reporting that up to 30% of new customers are visiting due to the ranking [13][29]. - The ranking encourages organic sharing on social media, as younger users often post about their experiences at ranked restaurants, further enhancing visibility [13][29]. - Gaode's integration with Alibaba's ecosystem allows for a seamless flow of traffic and resources, benefiting restaurants through enhanced exposure and support services [16][29]. Group 3: Long-term Industry Changes - The introduction of the Gaode Street Ranking signifies a shift in the restaurant industry's competitive logic from "traffic-driven" to "credit-driven," focusing on long-term reputation rather than short-term advertising [29]. - This new framework encourages restaurants to maintain high-quality food and service, as their competitive edge will rely on sustained customer satisfaction and trust [29]. - The ranking system aims to establish an industry-wide credit framework, promoting transparency and encouraging businesses to prioritize product quality and service [29].