Core Viewpoint - The 2025 Tokyo Game Show features over 1,136 exhibitors, with more than half being international companies, highlighting the global expansion strategy of Chinese and Korean firms while Japanese companies primarily rely on domestic demand [2][4]. Group 1: Chinese Companies - Tencent Holdings showcased a new installment of the "Monster Hunter" series developed in collaboration with Capcom during the Tokyo Game Show [4]. - Hero Games is set to release the RPG game "Duet Night Abyss" in October, supporting multiple languages including Japanese, English, Chinese, and Korean, with plans to add French and Spanish later [5]. Group 2: Korean Companies - Netmarble gained attention for developing a new game based on the popular manga "The Seven Deadly Sins," set to launch in January 2026 and supporting 12 languages [6]. - Netmarble aims to leverage its marketing experience in the Western markets to deepen collaborations with Japanese publishers and animation studios [6]. Group 3: Emerging Companies - Red Dunes Games from the UAE is striving to catch up with Chinese and Korean firms, significantly expanding its exhibition space at the Tokyo Game Show and showcasing 12 titles [7]. - The CEO of Red Dunes Games emphasized the importance of the Tokyo Game Show for global expansion opportunities [7]. Group 4: American Companies - Electronic Arts participated in the Tokyo Game Show for the first time in a decade, highlighting its upcoming shooting game "Battlefield" [7]. - Riot Games also made its debut at the event, featuring a playable area for its new fighting game "2XKO" and a photo area with game characters [7]. Group 5: Industry Trends - The Tokyo Game Show serves as a platform for companies to showcase unreleased titles and gather real feedback from players, indicating the competitive nature of the global gaming market [7].
东京电玩展2025:中韩企业以全球战略引领潮流