36氪·2025-09-28 09:32Core Viewpoint - The article discusses the recent regulatory changes regarding hidden door handles in vehicles, emphasizing a shift from prioritizing innovative design to ensuring user safety and experience [6][28]. Summary by Sections User Experience and Safety Concerns - Consumers have expressed frustration with hidden door handles due to difficulties in operation, especially for children and the elderly, and concerns about safety during emergencies [5][13]. - The new regulations aim to address these concerns by mandating that door handles provide a minimum operational space of 60mm×20mm×25mm, effectively phasing out fully hidden door handles [8][9]. Regulatory Changes - The Ministry of Industry and Information Technology has proposed new safety standards for vehicle door handles, which will require compliance by July 1, 2027, for new models and by July 1, 2028, for existing models [22][21]. - The regulations are expected to impact approximately 90% of the current market's fully hidden door handles, with many manufacturers needing to redesign their vehicles to comply [9][24]. Industry Response and Implications - Major automotive brands, including Tesla, NIO, and traditional manufacturers like Mercedes-Benz and BMW, have adopted hidden door handle designs, but the new regulations may force a reevaluation of these choices [12][26]. - The article highlights that the automotive industry is increasingly facing global regulatory standards, suggesting that changes in China may influence practices in other markets as well [26][27]. Future of Vehicle Design - The shift in regulations is seen as a recalibration of industry priorities, moving from a focus on technological aesthetics to fundamental safety considerations [28][29]. - The competition in the electric vehicle market is expected to evolve, emphasizing safety, reliability, and user experience as key differentiators [29].