股价逆势下跌超2%！面临iPhone 17竞争，郭明錤将小米17出货量目标下调20%

Core Viewpoint - The report by analyst Guo Mingqi indicates a downward adjustment of approximately 20% in the shipment target for the Xiaomi 17 series, originally set at 10 million units, primarily due to the strong performance of Apple's iPhone 17 standard model in the Chinese market [1][3][5]. Group 1: Shipment Adjustments - The total shipment target for the Xiaomi 17 series has been revised down to potentially below 8 million units, compared to the 15 series' approximately 8 million units [3][4]. - Initially, Xiaomi expected the standard model to account for 50-55% of total sales, but actual sales have only reached about 15-20% [4]. Group 2: Competitive Landscape - The strong sales of the iPhone 17 standard model in China have been a key factor in the downward revision of Xiaomi's shipment targets [5]. - Xiaomi's CEO Lei Jun had previously claimed that the Xiaomi 17 series would surpass the iPhone 17 in many aspects, indicating a direct competition strategy [5][16]. Group 3: Market Reaction - Following the report, Xiaomi's stock in Hong Kong fell by 2.6% [7]. - Despite the shipment target adjustment, Xiaomi remains optimistic about the sales performance of the Xiaomi 17 series, with record-breaking sales reported shortly after launch [12][13]. Group 4: Long-term Strategy - Lei Jun emphasized that Xiaomi is transitioning from an opportunity-driven internet company to a mission-driven technology company, planning to invest 200 billion yuan in R&D over the next five years to compete with and potentially surpass Apple [8][10]. - Guo Mingqi also highlighted that Xiaomi will face dual pressure from both Apple and Huawei in the mid-to-high-end market by 2026 [11].