13分钟大订破万、46.59万起售，极氪 9X 把百万级 SUV 拉下神坛？丨智驾前线

Core Viewpoint - Zeekr is positioning itself in the luxury electric vehicle market, with the launch of the Zeekr 9X aimed at competing with traditional high-end brands, showcasing significant technological advancements and a strong initial market response [3][41]. Group 1: Market Positioning and Performance - 80% of Zeekr 9X's initial subscribers come from traditional high-end luxury brands, with over 70% having previously owned vehicles priced above 500,000 RMB [3][41]. - Zeekr 009 has achieved sales leadership in the domestic market for MPVs priced over 400,000 RMB, as well as in the luxury electric vehicle segment in Hong Kong, Thailand, and Malaysia [3][41]. Group 2: Technological Advancements - The development of the Zeekr's Haohan-S architecture has involved over 20 billion RMB in investment, with 72% of the R&D budget allocated to the three electric systems and intelligent driving technologies [5][6]. - The Zeekr 9X features a unique 900V platform hybrid architecture and boasts a maximum power output exceeding 1400 horsepower [6][31]. Group 3: Product Specifications and Features - The Zeekr 9X is available in multiple versions, with prices ranging from 465,900 RMB to 599,900 RMB, and features a spacious interior designed for family use [8][9]. - The vehicle dimensions are 5239mm in length, 2029mm in width, and 1819mm in height, with a wheelbase of 3169mm, comparable to the long-wheelbase version of the Range Rover [11][15]. Group 4: User Experience and Comfort - The interior includes high-end materials such as Nappa leather and features like a 50-inch AR-HUD and multiple OLED screens for enhanced user interaction [19][21]. - The Zeekr 9X offers extensive comfort features, including heated, ventilated, and massaging seats, with a focus on passenger space and storage solutions [15][21]. Group 5: Safety and Driving Assistance - The vehicle is equipped with 72 active safety features, including advanced collision avoidance systems and a high-speed tire blowout emergency stabilization system [39][41]. - The Zeekr 9X supports L3 level intelligent driving with a comprehensive sensor suite, enhancing its capabilities in various driving conditions [25][29]. Group 6: Market Strategy and Future Outlook - Zeekr plans to enter the European market by 2026, with a focus on localizing its offerings to meet EU regulations, and aims to produce 8,000 units monthly to fulfill existing orders [41][42]. - The launch of the Zeekr 9X signifies a strategic move for Chinese brands to penetrate the ultra-luxury SUV market, leveraging advanced technology and user experience to differentiate from traditional competitors [41][42].