尚界“落子”，鸿蒙智行的自我突破

Core Viewpoint - The launch of the Huawei and SAIC's Shangjie H5 is positioned as a game-changer in the B-class luxury SUV market, emphasizing advanced technology, comprehensive features, and competitive pricing to attract consumers [1][3][8]. Group 1: Product Features and Technology - The Shangjie H5 is equipped with Huawei's HarmonyOS cockpit, featuring functions like driver welcome, electronic pet, and support for smart watch control, showcasing its advanced technological integration [4][6]. - It includes the Huawei Drive ADS 4, which features three 4D millimeter-wave radars and the only 192-line laser radar in its class, enhancing its obstacle detection and navigation capabilities in complex environments [6][14]. - The vehicle offers both pure electric and extended-range versions, with the pure electric version achieving a range of 655 km and the extended-range version providing a total range of 1360 km [7][14]. Group 2: Market Positioning and Strategy - Shangjie H5 aims to cover the entire price range and enhance Huawei's presence in the automotive sector, while SAIC is expected to benefit from Huawei's core technologies to boost sales [3][8]. - The vehicle is positioned at a price point of around 150,000 RMB, targeting the mass market and aiming to provide high value without compromising on features [7][12]. - The collaboration between Huawei and SAIC is seen as a model for industry cooperation, leveraging both companies' strengths in technology and manufacturing to create a competitive product [16][17]. Group 3: Consumer Appeal and Market Dynamics - The Shangjie H5 is designed to meet the evolving demands of consumers who prioritize both practicality and advanced technology, aiming to reshape the competitive landscape of the SUV market [14][16]. - The vehicle's extensive features and competitive pricing are expected to attract a significant consumer base, with projections of stable monthly sales reaching 20,000 units [17]. - The brand's initial success is attributed to strong market anticipation and the backing of both SAIC and Huawei, positioning it as a potential leader in the mainstream market [11][12].