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Core Viewpoint - The company Xibei is undergoing significant price adjustments across its nationwide stores, with price increases ranging from 20% to 40% on various menu items, as part of its efforts to recover from recent controversies [2][5]. Price Adjustment Summary - On October 1, Xibei completed the price adjustments, with some items seeing notable changes. For example, the price of the "Crispy Roast Lamb Chops" remains unchanged at 109 yuan, while the "Fragrant Grilled Fish" decreased from 89 yuan to 79 yuan, reflecting an 11% reduction [5][9]. - The price changes include both increases and decreases across different menu items, with some items like "Sesame Oil Fried Eggs" seeing a 23% decrease from 43 yuan to 33 yuan, while "Chicken Soup with Yam and Tofu" increased from 43 yuan to 46 yuan, a 3% rise [9]. Recent Reforms - Xibei has been implementing various reforms to restore its reputation following recent controversies, indicating a proactive approach to address customer concerns and improve its market position [9].