Core Viewpoint - The article discusses the unexpected ownership change of the Portland Trail Blazers NBA team, highlighting the involvement of Cheng Zhengchang and Jiang Peiqi, founders of Panda Express, a major Chinese fast-food chain in the U.S. [4][6] Group 1: Company Overview - Panda Express, founded by Cheng Zhengchang and Jiang Peiqi, has become the largest Chinese fast-food chain in the U.S., with annual revenue reaching $100 billion [6][10]. - The brand is recognized for its signature dish, Orange Chicken, which has become synonymous with American Chinese cuisine [6][10]. Group 2: Product Innovation - The Orange Chicken dish was introduced in 1987 and differs significantly from traditional recipes, utilizing fresh orange peel instead of dried spices, catering to American taste preferences [8][10]. - The dish's success is attributed to its unique flavor profile, which combines sweet, sour, and slightly spicy elements, appealing to American consumers [10][12]. Group 3: Founders' Background - Cheng Zhengchang, born in 1947 in Jiangsu, China, initially did not plan to enter the restaurant business but was influenced by his family's culinary background [12][14]. - After immigrating to the U.S. in the 1970s, he opened his first restaurant, Panda Inn, in Pasadena, California, which laid the foundation for the Panda Express brand [14][18]. Group 4: Business Expansion and Management - The first Panda Express opened in a shopping mall in 1983 and quickly became profitable, leading to rapid expansion [14][18]. - Jiang Peiqi played a crucial role in implementing modern management practices, including the use of digital POS systems to analyze sales data and improve operational efficiency [18][20]. Group 5: Cultural Impact and Philanthropy - Cheng Zhengchang views Panda Express as a bridge for cultural exchange between China and the U.S., actively engaging in community and cultural events [18][20]. - He has also contributed to educational initiatives in his hometown and supported disaster relief efforts, reflecting a commitment to social responsibility [20].
两个理工科生做的中餐,让美国人“又恨又爱”
首席商业评论·2025-10-03 04:57