Core Viewpoint - The article emphasizes the necessity for the Chinese automotive industry to embrace globalization as a critical strategy for survival and growth, highlighting the complexities and challenges involved in this transition [8][9]. Group 1: Industry Leaders' Insights - Su Weiming from Renault China stresses the importance of cultural management in cross-border operations, advocating for a structured approach to mitigate communication barriers and enhance operational efficiency [16][17]. - Wang Ting from Chery emphasizes the need for an ecosystem approach in supply chain management, advocating for a shift from traditional procurement to a more integrated and collaborative model [20][21]. - Cui Weiguo from SAIC International warns against price competition in overseas markets, suggesting that value creation through technology differentiation is essential for sustainable growth [24][26]. - Feng Qingfeng from Lotus Group calls for a cognitive upgrade in the automotive industry, arguing that innovation should focus on creating new categories rather than merely enhancing existing products [29][32]. - Xu Daqian from Bosch China highlights the importance of long-term governance structures and local adaptation in achieving success in global markets [35][38]. Group 2: Challenges and Strategies for Globalization - The article outlines various challenges faced by Chinese automotive companies in their globalization efforts, including tariff barriers, technical hurdles, and cultural differences [24][25]. - Su Weiming suggests that companies should prioritize local partnerships and adapt their strategies to fit the unique characteristics of each market [17][18]. - Wang Ting emphasizes that a green supply chain is not just a cost but a necessity for survival in the future market landscape [22]. - Golding from PwC points out that the current overseas market demands a different approach to technology and iteration speed compared to the domestic market [41][42]. Group 3: Future Directions - The article suggests that the future of the automotive industry lies in recognizing and addressing the diverse consumer demands across different regions, which can unlock new growth opportunities [30][32]. - Xu Daqian advocates for a focus on quality and technology rather than price competition, drawing lessons from successful global players like Toyota [38][39]. - Golding emphasizes the importance of strategic mergers and acquisitions as a means to enhance competitiveness and scale in the global market [41][42].
5位汽车大咖的极限48小时
汽车商业评论·2025-10-05 23:08