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2025年8月国补叠加周期因素,国内手机4K~5K价格段市场销量份额同比增长149%
CINNO Research·2025-10-10 08:07

Core Viewpoint - The article highlights a significant increase in the market share of smartphones priced between 4,000 to 5,000 yuan in China, with a year-on-year growth of 149% in August 2025, driven by national subsidies and cyclical factors [3]. Group 1: Market Sales Trends - The analysis covers the sales volume and year-on-year trends of smartphones in the Chinese market from August 2024 to August 2025 [3]. - It provides insights into the brand trends within the Chinese smartphone market during the same period [3]. - The article discusses the trends in various price segments of smartphones in the Chinese market from August 2024 to August 2025 [3]. Group 2: Price Segment Analysis - A comparison of smartphone brand and top product sales trends for devices priced under 2,000 yuan between August 2025 and August 2024 is included [3]. - The report also analyzes the brand and top product sales trends for smartphones priced between 2,000 to 4,000 yuan for the same period [3]. - It further examines the brand and top product sales trends for smartphones priced between 4,000 to 6,000 yuan from August 2025 to August 2024 [3]. - Additionally, the article looks at the brand and top product sales trends for smartphones priced above 6,000 yuan during the same timeframe [3]. Group 3: Panel Price Trends - The article presents projected price trends for a-Si LCD smartphone panels from August 2023 to October 2025 [3]. - It also includes projected price trends for LTPS LCD smartphone panels for the same period [3]. - The report discusses the price trends for rigid OLED smartphone panels from August 2023 to October 2025 [3]. - Lastly, it covers the price trends for flexible OLED smartphone panels during the same timeframe [3].