Core Viewpoint - The article discusses the recent developments surrounding Wahaha Group, including leadership changes and the introduction of a new brand "Wawaixiong" as part of a strategic shift following the founder's passing [4][5]. Group 1: Company Structure and Leadership Changes - Macro Beverage Group Co., Ltd. is a wholly-owned subsidiary of Hengfeng Trading Co., Ltd., with Zhu Lidan as the legal representative and general manager, while Zong Fuli serves as a director [2]. - Zong Fuli resigned from her positions at Wahaha Group on September 12, 2023, but remains the second-largest shareholder with a 29.4% stake [2][3]. - The largest shareholder is Hangzhou Shangcheng Wenshang Travel Investment Holding Group Co., Ltd., holding 46% of the shares [3]. Group 2: Brand Transition and Trademark Issues - Following the death of founder Zong Qinghou in February 2024, there has been significant attention on the future direction of Wahaha Group [4]. - The company plans to transition to a new brand "Wawaixiong" starting from the 2026 sales year, as part of efforts to resolve historical issues and ensure compliance in brand usage [4][5]. - The use of the "Wahaha" trademark requires unanimous consent from all shareholders, highlighting potential conflicts in brand management [4]. Group 3: Management and Operational Developments - Yian Xuefeng, the production center director of Macro Beverage Group, has returned to work after being under investigation for disciplinary issues, indicating a potential shift in management dynamics [5][6]. - Despite rumors of Zong Fuli being taken away for questioning, she resumed work on October 9, 2023, suggesting stability in her role [6].
宗馥莉辞职后,“娃小宗”官方账号出现了
华尔街见闻·2025-10-11 04:29