实探库克曾现身的LABUBU巡展

Core Viewpoint - The article highlights the successful launch of the global tour exhibition for THE MONSTERS, celebrating the 10th anniversary of LABUBU, which has significantly attracted consumer interest and boosted the performance of Pop Mart [1][5]. Group 1: Exhibition Details - The exhibition for THE MONSTERS is part of a year-long global tour organized by Pop Mart, showcasing the largest collection of LABUBU manuscripts and figures to date [1][5]. - Despite rainy weather, many visitors queued for entry, with the earliest available appointment being on October 21 [5]. - The exhibition features original LABUBU sketches by the creator, along with a wall displaying around 2000 LABUBU figures, drawing significant attention from attendees [5]. Group 2: Product and Market Performance - LABUBU's products have seen high demand, leading to a tenfold increase in production capacity compared to the previous year, reaching approximately 30 million plush toys per month [6]. - In the first half of the year, Pop Mart reported a revenue of 13.88 billion yuan, a year-on-year increase of 204.4%, and an adjusted net profit of 4.71 billion yuan, up 362.8% [7]. - The revenue from THE MONSTERS, which includes LABUBU, reached 4.81 billion yuan, accounting for 34.7% of total revenue, while other IPs also surpassed 1 billion yuan in revenue [7].