Core Viewpoint - The article discusses the increasing prevalence of posture-related issues among working individuals in their 30s, highlighting the connection between sedentary lifestyles and physical discomfort, as well as the rising demand for fitness solutions to address these problems [4][11][12]. Summary by Sections Posture Issues and Trends - Many individuals aged 30 and above are experiencing posture problems such as rounded shoulders, scoliosis, and pelvic tilt, often leading to pain management concerns [4][10]. - The most popular fitness courses among users aged 24 to 44 focus on relaxation and stretching, indicating a shift towards addressing discomfort rather than calorie burning or muscle building [4][6]. Market Response and Consumer Behavior - The rise of posture correction products and services, such as back braces, has seen significant sales, particularly through platforms like Douyin, where purchases have reached over 1 billion [6][8]. - The massage industry has also flourished, with over 16,000 massage establishments in Shanghai alone, catering to the growing demand for pain relief among young professionals [8][9]. Impact of Sedentary Lifestyle - A survey by the National Sports General Administration in 2022 revealed that over 5 million youths in China suffer from posture abnormalities, while chronic pain patients exceed 300 million, with a yearly increase of 10 to 20 million [9][10]. - The article emphasizes that poor posture is often a result of long-term bad habits rather than age, with many individuals developing issues due to their work environments and lifestyle choices [12][13]. Fitness Solutions and Industry Growth - The fitness industry is responding to the demand for posture improvement, with many trainers and influencers offering specialized programs aimed at correcting posture-related issues [14][15]. - The article suggests that while exercise can help alleviate pain and improve posture, long-term maintenance requires consistent effort and self-care [17][18]. Conclusion - The article concludes that while posture issues are common and often not severe, they should not be ignored. Engaging in physical activity remains an effective method for addressing these concerns [20].
打工人的三十岁,开始靠健身解决体态问题
虎嗅APP·2025-10-17 13:42