Core Viewpoint - The article discusses the competitive landscape in the functional skincare market, focusing on the rivalry between two prominent female entrepreneurs, Fan Daidi from Xi'an and Yang Xia from Shanxi, as they pivot their companies towards the C-end beauty segment, particularly in the context of the recent Double 11 shopping festival [1][12]. Group 1: Market Dynamics - The Double 11 shopping festival has seen a new brand "Tongpin" rapidly rise in popularity, achieving significant sales growth, with its GMV ranking second in Li Jiaqi's live broadcast [1][5]. - Despite the success of Tongpin, the stock price of Juzhi Biological has been declining, hitting a new low of 40.40 HKD per share, with a total market value of 43.3 billion HKD [2]. - Juzhi Biological's stock has faced continuous declines, while Jinbo Biological's stock also fell, indicating a broader trend of market challenges for both companies [2]. Group 2: Brand Development - Tongpin, established in March 2024, focuses on technology-driven skincare solutions and has launched a limited range of products, including five core items [4]. - The brand's rapid sales growth is attributed to its strategic partnerships with top influencers, particularly in live streaming channels [5]. - During the Double 11 event, Tongpin achieved over 20 million RMB in sales, ranking first among new brands on Tmall [5]. Group 3: Corporate Relationships - Tongpin is closely linked to Jinbo Biological, which provides technical support and has several patented ingredients used in Tongpin's products [7]. - Jinbo Biological's founder, Yang Xia, has actively promoted Tongpin, indicating a strategic shift from B-end medical devices to C-end skincare [1][7]. - Jinbo Biological has recently attracted investment from Zhong Shanshan, founder of Nongfu Spring, further solidifying its market position [12]. Group 4: Industry Implications - The competition between Juzhi Biological and Jinbo Biological reflects a broader trend of blurring lines between pharmaceutical and beauty companies in China's functional skincare market [13]. - The outcome of this rivalry will significantly influence the next industry cycle and determine the leading players in the market [13].
两省女首富间的战争：争夺李佳琦，钟睒睒也来助阵