Core Viewpoint - The Jiangsu Province Urban Football League ("Su Super") has become a phenomenon, surpassing professional leagues in public interest and showcasing the potential of local sports, culture, tourism, consumption, and public services [1] Group 1: Su Super's Impact - The success of "Su Super" has inspired other provincial leagues such as "Gan Super," "Xiang Super," and "Chuan Super," igniting enthusiasm for local industry competitions [2] - From mid-August to mid-October, Jiangsu's rural commercial banks held their own "Su Super" - the Jiangsu Rural Commercial Bank System Employee Football League, featuring over 100 matches among 61 banks [2][5] - Jiangnan Rural Commercial Bank, the largest in terms of asset size in Jiangsu, won the championship on October 19, defeating Changshu Rural Commercial Bank in a penalty shootout [2][6] Group 2: Financial Institutions and Community Engagement - The Jiangsu Rural Commercial Bank system consists of 61 banks, with six successfully listed on A-share or SME boards, making it the region with the most listed rural commercial banks in China [3] - The league emphasized inclusive finance, with each bank representing local support for small and micro enterprises and agricultural development [6] - The event attracted 600,000 online viewers and facilitated 103 exchange activities among participating teams [6] Group 3: Cultural and Regional Significance - The "Su Super" phenomenon is closely tied to local cultural narratives, such as rivalries between cities like Nanjing and Suzhou, and Xuzhou and Suqian [6] - The matches featured friendly competition, with banks engaging in pre-match correspondence to maintain camaraderie [6][7] - Both Jiangnan and Changshu Rural Commercial Banks expressed their commitment to inclusive finance and rural revitalization in their communications [8] Group 4: Player Profiles and Business Development - Players from the rural commercial banks gained significant attention, with two players, Xiao Xuhui and Wang Haining, being highlighted as "Su Super Stars" [9] - Wang Haining, a client manager at Jiangnan Rural Commercial Bank, successfully expanded his client base through connections made during the league, achieving a credit balance of 18.92 million yuan [10] - The small micro-loan division of Jiangnan Rural Commercial Bank, which Wang is part of, reached a loan balance of 2 billion yuan by July 2024 [10]
江苏的农商行,也办了场“苏超”