吉利,加速“出海”

Core Viewpoint - Geely is accelerating its expansion into the European electric vehicle market, revealing a five-year development plan aimed at increasing its presence and sales in the region [2][4]. Group 1: Market Entry and Strategy - Geely's international EX5 is the first pure electric model launched in the UK, marking a significant milestone in its European strategy [4][10]. - The company aims to establish the UK as a core strategic base in Europe, with plans to expand into key markets such as Germany, France, Italy, and Spain [6][12]. - By 2030, Geely targets annual sales of 100,000 vehicles in the UK, with plans to increase its sales outlets from 25 to 100 by the end of 2026 [5][8]. Group 2: Product and Network Expansion - Geely plans to introduce 15 new models in Europe over the next five years and establish over 1,000 sales outlets [9][13]. - The company has a history of collaboration in the UK, including partnerships with London taxi companies and investments in local brands like Lotus and Aston Martin [8][11]. Group 3: Technological and Environmental Commitment - Geely emphasizes the importance of technology, quality, and sustainability in the European market, aiming to produce intelligent and eco-friendly vehicles [16][18]. - The company has invested over 250 billion yuan in R&D over the past 11 years, focusing on core technologies such as architecture, battery systems, and safety [20]. - Geely has set a goal to achieve carbon neutrality by 2045, with a reported carbon reduction of 23.5% per vehicle by mid-2025 [21].