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拥有430万付费学员!嗨学网冲刺上市,六成收入来自“建筑人”
IPO日报·2025-10-31 09:35

Core Viewpoint - The article discusses the IPO submission of HiXue Network, highlighting its position as the largest online construction vocational training service provider in China, while also noting its ongoing financial losses and reliance on construction-related courses for revenue generation [1][4]. Company Overview - HiXue Network was founded in 2010 and officially established in 2012, focusing on online vocational training services across various fields, including construction, emergency safety, finance, law, and healthcare [4]. - The company is recognized as the largest online construction vocational training provider and the second-largest in emergency safety training in China, according to a report by Frost & Sullivan [4]. Financial Performance - HiXue Network reported revenues of 400 million, 472 million, 511 million, and 232 million yuan for the years 2022, 2023, 2024, and the first half of 2025, respectively, with a year-on-year decrease of 5.48% in the first half of 2025 [5]. - The net losses for the same periods were -186 million, -175 million, -90.69 million, and -158 million yuan, with cumulative losses exceeding 600 million yuan [5][6]. Revenue Sources - Approximately 60% of HiXue Network's revenue comes from construction-related vocational qualification examination courses, with specific revenue contributions of 68.2%, 61.5%, 59.3%, and 59.8% over the reporting period [5]. Marketing and Sales Expenses - The company has significant and increasing sales and marketing expenses, which were 285 million, 315 million, 330 million, and 147 million yuan, representing over 60% of total revenue during the reporting period [7]. User Base and Services - As of June 30, 2025, HiXue Network has served approximately 4.3 million paying users and over 130 enterprises and institutions through its training content system [5]. - The company offers two main product lines: "HiXue Classroom," which includes recorded and live courses, and "Jingjin Academy," focusing on efficient exam preparation with personalized learning plans [4]. Future Plans - The funds raised from the IPO are intended for strategic investments in AI technology, expanding existing products and services, enhancing sales channels, and acquiring quality institutions in niche sectors [10].