【百胜中国（9987.HK）】同店销售额持续正增长，净利润受美团投资收益拖累——25Q3业绩点评（陈彦彤/汪航宇/聂博雅）

Core Insights - The company achieved revenue of $3.21 billion in Q3 2025, a year-on-year increase of 4% [4] - Adjusted net profit for Q3 2025 was $282 million, a decrease of 5% year-on-year [7] - Core operating profit reached $399 million, reflecting an 8% increase year-on-year, with a core operating profit margin of 12.5%, up 0.4 percentage points [4][6] Store Performance - System sales increased by 4% year-on-year in Q3 2025, with KFC and Pizza Hut growing by 5% and 4% respectively [5] - Same-store sales rose by 1% year-on-year, with KFC and Pizza Hut showing increases of 2% and 1% respectively [5] - KFC's same-store transaction volume increased by 3%, while the average transaction value decreased by 1% due to a rise in small orders [5] - The company opened 536 new stores in Q3 2025, with a total of 17,514 restaurants at the end of the quarter [5] Operational Efficiency - The proportion of food and packaging costs to restaurant revenue was 31.3%, down 0.4 percentage points, benefiting from supply chain efficiency and lower raw material prices [6] - Labor costs accounted for 26.2% of restaurant revenue, up 1.1 percentage points, primarily due to increased delivery service costs [6] - Overall restaurant profit margin improved to 17.3%, an increase of 0.3 percentage points year-on-year [6] New Business Initiatives - The company has expanded its new business lines significantly, with over 1,800 KFC coffee stores and more than 100 KPRO stores in high-tier cities [8] - The WOW concept for Pizza Hut has reached 250 locations, entering 40 new cities [8] - Focus on core, limited-time, and entry-level products has driven sales growth, with KFC's new offerings and Pizza Hut's innovative pizzas performing well [8]