浙江大学×克而瑞：2025中国好房子大调查——寻找国人心中理想居所

Core Viewpoint - The article emphasizes the importance of building "good houses" in the Chinese real estate industry, marking a shift towards quality and user experience as central to development [1]. Group 1: Policy and Industry Shift - National policies stress the need for better housing, with the Ministry of Housing and Urban-Rural Development advocating for the construction of quality homes and communities [1]. - The transition from developers to "service providers for a better life" is seen as essential for high-quality industry development [1]. Group 2: Research Initiative - A large-scale survey initiated by Ke Rui and Zhejiang University aims to provide theoretical and data support for the construction, evaluation, and policy-making of "good houses" [2]. - The survey is viewed as a foundational step towards creating ideal living environments based on genuine feedback from participants [3]. Group 3: Engagement and Outcomes - Participants in the survey will receive priority access to the research results, specifically the "China Good House Living Satisfaction and Future Trends White Paper" [4].