鞋服企业降碳，走到哪一步了？

Core Viewpoint - The rapid improvement in ESG ratings of leading Chinese footwear companies like Anta and Xtep indicates a significant shift in the industry towards sustainability, driven by rising consumer awareness, stricter capital market ESG sensitivities, and global supply chain green requirements [2][3]. Group 1: ESG Ratings and Progress - Anta's 2024 ESG report reveals that sustainable products account for over 30% of its offerings, with direct greenhouse gas emissions (Scope 1) decreasing by 11.1% year-on-year, and its MSCI ESG rating improving to "A" over two years [2]. - Xtep has also achieved an MSCI ESG rating upgrade to "A," becoming the first company in China's sports goods industry to reach this level, reflecting its commitment to sustainable development [2]. - The footwear industry, traditionally seen as resource-intensive, is undergoing a redefinition as companies prioritize ESG initiatives [2]. Group 2: Challenges and Disparities - Not all brands are progressing at the same pace; while leading brands show measurable advancements in goals, actions, and disclosures, smaller brands and supply chain segments still exhibit significant shortcomings [3]. - The overall quality of industry disclosures remains an area for improvement, with many companies primarily focusing on Scope 1 and 2 emissions rather than comprehensive reporting [4][5]. Group 3: Environmental Issues and Management - Environmental issues are critical for footwear companies, particularly in areas like raw material sourcing, dyeing, and logistics, which fall under Scope 3 emissions [5]. - Anta reported a total Scope 3 emission of 1,598,627 tons of CO2 equivalent for 2024, while Scope 1 and 2 emissions were 7,580 tons and 239,352 tons, respectively [5]. - Anta aims for a 42% absolute reduction in Scope 1 and 2 emissions by 2030 and a 51.6% intensity reduction in key categories of Scope 3 emissions [6]. Group 4: Innovations and Product Development - Companies like Li Ning are innovating with recycled materials, achieving a reduction of 2,283 tons of carbon emissions through the use of recycled polyester in 2024 [12]. - Xtep's new shoe lines incorporate eco-friendly materials, reducing carbon emissions by 11.6 to 13.1 grams per pair [12]. - The use of low-carbon natural fibers and sustainable materials is becoming a competitive edge for brands, with examples like Tianhong Group adopting Carbon Zero Tencel [13]. Group 5: Future Directions and Industry Outlook - The footwear industry is a major contributor to global carbon emissions, making carbon footprint management essential for survival and competitiveness [11]. - Leading companies are transitioning from compliance-driven carbon management to proactive strategic choices, enhancing transparency and setting ambitious goals [14]. - The challenge remains for the broader Chinese footwear industry to leverage the breakthroughs of leading firms to establish a comprehensive competitive advantage in sustainability [14].