我们将在拉斯维加斯CES 2026，记录中国品牌的全球故事｜36氪出海·现场

Core Viewpoint - The article emphasizes the significance of CES as a global platform for Chinese companies to showcase their products and engage with international peers, highlighting the importance of on-site reporting and analysis for understanding market dynamics and technological advancements [5][7][9]. Group 1: CES Overview - CES 2026 will take place from January 6 to 9 in Las Vegas, featuring thousands of tech professionals showcasing the latest products and technologies [5]. - The history of CES reflects the evolution of global technology products, with notable innovations introduced at various editions since its inception in 1967 [5][7]. - In 2025, CES had 3,680 exhibitors, with 1,475 coming from China, indicating the strong presence and competitive spirit of Chinese enterprises in the global market [7]. Group 2: Importance for Chinese Enterprises - For Chinese companies aiming for global success, CES serves as an essential arena to present their products and connect with top-tier international counterparts [7]. - Many Chinese enterprises have achieved recognition and established crucial overseas partnerships through their participation in CES, facilitating market expansion [7][9]. Group 3: Reporting and Analysis - The company aims to document and interpret the stories of Chinese enterprises at global exhibitions, believing that valuable business reporting stems from continuous observation and direct engagement [9][10]. - The focus will be on understanding the functionality of products, the stories behind their development, market strategies, and the challenges faced when entering new markets [10].