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AI眼镜双11销售猛增346%,电池技术成破局关键
高工锂电·2025-11-13 11:39

Core Insights - During this year's Double 11 shopping festival, the sales of smart/AI glasses surged by 346% year-on-year, becoming the highlight of growth in consumer electronics [2] - Brands like Xiaomi, ROKID, and Yingmu Technology are leading in sales, indicating that AI hardware is rapidly transitioning from a "geek toy" to a mainstream consumer market [3] Market Challenges - Despite the unprecedented market enthusiasm, battery life remains the biggest bottleneck for AI glasses [4] - Current battery technology presents a significant gap in meeting the "all-day wear" demand, with existing AI glasses typically having a battery capacity between 200-450mAh, resulting in a practical usage time of only 2-4 hours [5][6] Technological Developments - The industry is exploring three main technological pathways for breakthroughs in battery life: 1. Material advancements, such as solid-state battery technology using silicon-carbon anodes and lithium-metal anodes to enhance energy density 2. Structural innovations, including square steel shells, ultra-thin stacked cells, or flexible battery designs for distributed layouts [6] - Domestic battery companies are making strides: - Haopeng Technology plans to mass-produce AI glasses-specific batteries starting in Q3 2025, focusing on lightweight and quick-swap designs [7] - XINWANDA is exploring low-power wireless charging solutions, while DESAY Battery is developing lithium batteries for AR and AI glasses with a focus on "active safety" [7][8] Future Prospects - If breakthroughs in all-day power supply are achieved, the application scenarios for AI glasses could expand from entertainment to office, social, and real-time computing, positioning them as the next growth point in the wearable battery market after headphones [9] - The explosive growth of AI terminals is opening a new, high-value battlefield for battery companies, prompting them to seize structural opportunities arising from the demand for new energy solutions across various sectors [10]