【大麦娱乐（1060.HK）】IP业务收入翻倍，关注大麦国际&IP零售业态进展——FY26H1业绩点评（付天姿/杨朋沛）

Core Viewpoint - The company reported strong revenue growth in FY26H1, driven by performance in live events and IP derivative businesses, despite some challenges in profit margins and specific segments [4][5][6]. Group 1: Financial Performance - The company achieved revenue of 4.05 billion RMB in FY26H1, representing a year-over-year increase of 33% [4]. - Gross profit reached 1.44 billion RMB, with a year-over-year growth of 9.7%, resulting in a gross margin of 35.7%, which is a decline of 7.4 percentage points compared to the previous year [4]. - Adjusted EBITA was 550 million RMB, down 14% year-over-year, but up 14% compared to FY25H1 after excluding a one-time gain of 160 million RMB [4]. - Net profit attributable to shareholders was 520 million RMB, reflecting a significant year-over-year increase of 54% [4]. Group 2: Business Segments - Revenue from performance content and technology business was 1.339 billion RMB, up 15% year-over-year, with segment performance at approximately 754 million RMB, a 5% increase [5]. - The ticketing business saw a 17% increase in user engagement, with over 2,500 large events serviced, a 19% increase in the number of events compared to the previous year [5]. - The IP derivative business generated 1.16 billion RMB in revenue, a remarkable year-over-year growth of 105%, with segment performance at 235 million RMB, up 44% [5]. - The film content and technology business reported revenue of 1.064 billion RMB, down 15% year-over-year, as the company adopted a cautious strategy focusing on low-risk, high-quality content [5]. - The drama production segment achieved revenue of 484 million RMB, with a significant increase of 423 million RMB year-over-year, turning a profit [5]. Group 3: Cost Management - The company reported a gross profit of 1.444 billion RMB, with sales and marketing expenses of 332 million RMB, reflecting a 1% year-over-year increase and a decrease in expense ratio from 11% to 8% [6]. - Management expenses were 669 million RMB, up 12% year-over-year, primarily due to increased operational costs associated with business growth [6].