创业家·2025-11-20 10:10Core Insights - The article highlights the investment philosophy and business strategies of Duan Yongping, a prominent figure in both the manufacturing and investment sectors, often referred to as "China's Warren Buffett" [3][19]. Group 1: Investment Philosophy - Duan emphasizes that investing is fundamentally about understanding the company rather than merely speculating on stock prices, stating "buying stocks is buying companies" [17]. - His successful investment in NetEase, where he bought shares at a time when the stock was undervalued, exemplifies his approach of understanding the business model and market potential [18]. - Duan has only truly understood a few companies over the years, including Apple and Moutai, indicating a selective and informed investment strategy [18]. Group 2: Business Principles - Duan advocates for a principle-based approach to business, focusing on doing the right things and maintaining a calm mindset, which he refers to as "本分 + 平常心" (being principled and having a calm heart) [13]. - He established a "not-to-do list" for his company, which includes avoiding OEM production and not engaging in dishonest practices, thereby streamlining operations and reducing errors [14][15]. - His experience with the company Step by Step (步步高) illustrates the importance of brand building over competing in low-margin OEM markets [14]. Group 3: Personal Background and Career - Duan Yongping's journey began in Jiangxi, China, and he faced various challenges in his early life, which shaped his decision-making and independence [9]. - After a successful career in manufacturing, he retired early to focus on family and investment, believing that financial freedom comes from doing what one loves without being driven solely by money [10][11]. - His transition from CEO to investor reflects a strategic shift towards leveraging his expertise in understanding business dynamics rather than managing day-to-day operations [10][11].