Core Viewpoint - The article discusses the transition of the Chinese electric vehicle (EV) industry from the first phase of growth, characterized by range extension and user experience, to a new phase focused on AI, smart driving, and intelligent vehicles. The company Li Auto is highlighted for adopting a "founder model" to navigate this shift and enhance its organizational efficiency and product development [2][3][4]. Group 1: Industry Transition - The first phase of competition in the Chinese EV market relied on momentum, range extension, and user experience, while the second phase will focus on pure electric vehicles, smart technology, and AI-driven cars [6]. - Li Auto's Q3 financial report signals a shift from a successful past to a more competitive future, emphasizing the need for a new operational model to thrive in the evolving landscape [6][12]. - The company is entering a new technological cycle, which requires a reevaluation of its strategies and operational frameworks to maintain competitiveness [4][5]. Group 2: Li Auto's Strategic Shift - Li Auto is actively restructuring itself, moving away from a "professional manager" governance model to a "founder model," which emphasizes direct involvement from the founder in decision-making and strategic direction [5][8]. - The founder model is not merely about the founder's presence but represents a comprehensive methodology that aligns the company's operations with its long-term vision [8][9]. - The company is focusing on a three to five-year product roadmap, which will guide its research, supply chain, manufacturing, and marketing efforts, ensuring a cohesive approach to product development [8][9]. Group 3: Future Outlook - Li Auto's management has indicated that 2026 will be a critical year for the launch of new AI systems and products, with significant advancements expected in battery technology and charging infrastructure [5][12]. - The company aims to transition from a product-driven growth model to a technology-driven approach, emphasizing the importance of AI and smart technology in future product offerings [5][12]. - The success of Li Auto in the new competitive landscape will depend on its ability to effectively implement its organizational changes and technological advancements [12][13].
李想,杀回理想