破局者登场！NEXT ERA来自斯堪尼亚，如何重塑中国干线物流价值标杆？

Core Viewpoint - The launch of Scania's NEXT ERA series of trucks represents a significant response to the evolving demands of China's logistics market, emphasizing the need for cost reduction and efficiency as essential for survival in a competitive landscape [1][20]. Group 1: Product Overview - Scania's NEXT ERA series includes three models: the 4×2 Pro for efficient express delivery, the 6×4 Pro for heavy goods and complex conditions, and the 6×2 Pro for fuel efficiency and flexible loading [3][4]. - The series aims to redefine industry value standards by focusing on full lifecycle value rather than just vehicle specifications and pricing [6][8]. Group 2: Competitive Advantage - Scania emphasizes that its competitive edge lies in delivering unique value to customers rather than engaging in price wars, focusing on full lifecycle cost reduction (TCO) [6][8]. - Key dimensions of this value include high uptime, fuel efficiency, driver comfort, and intelligent fleet management solutions [8][18]. Group 3: Local Development - The NEXT ERA series is specifically designed for the Chinese market, supported by a local R&D center that ensures products meet local needs from inception [9][13]. - The trucks have undergone extensive testing across various terrains and climates in China to guarantee reliability and performance [9][11]. Group 4: Service Network - Scania has established a comprehensive service network to support the NEXT ERA series, with plans for extensive coverage by 2029, including 29 primary and 190 secondary service points [14][16]. - The service network includes 24/7 parts availability and remote diagnostics to enhance operational efficiency for customers [16][18]. Group 5: Conclusion - The introduction of the NEXT ERA series marks a shift in Scania's relationship with the Chinese market, evolving from a technology provider to a co-creator of value, offering a robust solution tailored to the logistics sector's needs [20].