原娃哈哈常务副总经理潘家杰入职古茗,担任供应链高级副总裁 | 独家
36氪未来消费·2025-11-29 12:23

Core Insights - The article discusses the recent appointment of Pan Jiajie as the Senior Vice President of Supply Chain at Guming, highlighting the company's ongoing expansion needs and strategic focus on supply chain management [4][6]. Group 1: Leadership Changes - Pan Jiajie, formerly a senior executive at Wahaha Group, has joined Guming to oversee new business incubation and supply chain operations [4]. - His extensive experience in supply chain management at Wahaha, where he held various leadership roles, is expected to benefit Guming as it continues to grow [5][6]. Group 2: Company Performance and Strategy - Guming has achieved the highest growth rate among six newly listed tea beverage companies in the first half of the year [6]. - The company plans to expand its brand store count by no less than 3,000 by 2025, with a target of reaching 20,000 stores by 2027 [6][7]. - Guming's strategy focuses on maximizing regional density and leveraging supply chain advantages to maintain cost control while rapidly introducing new products [6]. Group 3: Market Position and Challenges - Guming's expansion into first-tier cities is anticipated as a natural progression, necessitating the recruitment of more supply chain talent [7]. - Wahaha Group is currently facing internal turmoil due to ownership disputes and trademark issues, leading to a significant reduction in its workforce [7].