第一商用车网·2025-11-30 03:29Core Insights - The "Heavy Truck First Influence Index" for October 2025 shows a total score of 2566 points for nine major heavy truck brands in China, marking a 17.4% increase from September and a slight 4.8% decrease from the same period last year [1] - The month of October has proven to be a strong sales period for heavy truck brands, with significant marketing efforts during the National Day and Mid-Autumn Festival holidays [3][5] - Leading brands such as FAW Jiefang and China National Heavy Duty Truck Group achieved their best performance of the year in October [5][9] Brand Performance - FAW Jiefang topped the index with a score of 665, breaking the 650-point barrier for the first time this year, indicating strong market presence [5][12] - China National Heavy Duty Truck Group ranked second with a score of 523, benefiting from various promotional activities and strategic partnerships [12][9] - Dongfeng Commercial Vehicle and Dongfeng Liuqi also saw significant sales, with Dongfeng securing a large order of 600 units during a promotional event [14][11] Major Events and Collaborations - FAW Jiefang announced a strategic partnership with Lingong Group to enhance its non-road vehicle market presence [7] - China National Heavy Duty Truck Group held its 2025 Global Partner Conference and signed multiple large orders, including a strategic agreement for 1000 units of the HOWO TX7-PRO [9][12] - Dongfeng Commercial Vehicle launched three models tailored for the Saudi market and participated in various promotional events, showcasing its commitment to international collaboration [14][11] Market Trends - The heavy truck market in October experienced a notable increase in promotional activities and sales, reflecting a robust recovery and competitive spirit among brands [11][18] - The "Golden September and Silver October" period has been characterized by significant marketing efforts and product launches, contributing to the overall growth in the heavy truck sector [3][18] - The index indicates a positive trend in brand influence and market engagement, with several brands making substantial gains in visibility and sales performance [1][12]