一周新消费NO.337｜LEGO乐高推出10366 热带水族箱；吴艳妮推出个人首饰品牌Née Hurdles

Core Insights - The article highlights the latest trends and product launches in the new consumption sector, showcasing innovations across various brands and categories [2][13]. Product Launches - Balabala has introduced a new line of children's shoes designed for three growth stages: pre-walking (0-9 months), walking (6-20 months), and steady walking (21-48 months), focusing on foot protection and precise fitting [6]. - Let Tea launched a new product, "Cherry Pomegranate Jasmine Tea," emphasizing health, aesthetics, and emotional value, aiming to become a benchmark for sugar-free fruit teas [6]. - Hema has released "Yellow Skin Lemon Tea," made with Guangdong's seedless yellow skin fruit, combining it with various lemon juices for a sweet and sour taste [6]. - LEGO introduced the 10366 Tropical Aquarium set, featuring vibrant colors and a playful design [6]. - Yang Zhanggui has launched "Noodle and Vegetable Egg PLUS," available in three flavors, with a large portion size of 130g [9]. - Wei Dongli has introduced "Probiotic Mineral Sparkling Water," enriched with vitamins and minerals, suitable for various consumption scenarios [9]. - Li Mountain Goat has launched two specialized food products targeting high-pressure professionals and weight management needs [9]. - The collaboration between Si Nian Foods and My Little Pony has resulted in "My Little Pony Magic Dumplings," featuring three flavors and a unique 3D design [12]. - Wang Wang has introduced a "Low GI Yogurt" for seniors, containing 2.6 billion probiotics and high dietary fiber [12]. - BODORME has launched a children's makeup line, featuring a whimsical design and plant-based moisturizing ingredients [12]. Industry Events - Pampers has launched a new ultra-small diaper specifically designed for premature infants weighing less than 500 grams, set to be available in select hospitals by 2025 [14]. - OATLY has introduced a ready-to-drink iced coffee series, including flavors like Iced Latte and Iced Caramel Macchiato, made with Arabica coffee and oat base [14]. - Fat Dong Lai has established a new trading company with a registered capital of 1 billion RMB, focusing on various retail and entertainment activities [14]. - Kiri has invited a Michelin pastry chef to collaborate on high-end dessert offerings in China [14]. - Huawei's AI emotional companion toy has sold out shortly after its launch, indicating strong consumer interest [14]. - The collaboration between Chou Bao and Zootopia 2 has resulted in a new product series, including themed snacks and merchandise [14]. - Tasting has reopened its pizza business in China, indicating a strategic shift back to its original offerings [14]. - The company Fu Gui Niao has been officially dissolved, marking the end of its operations in the footwear industry [18]. Investment Trends - Elon Musk's xAI has completed a strategic financing round of $15 billion, focusing on AI applications in scientific research [21]. - American company Lumia, specializing in health-monitoring wearables, has secured an additional $7 million in funding [21]. - Aplós, a non-alcoholic spirits brand, has raised $5 million (approximately 35.53 million RMB) to expand production and retail channels [23]. - Zhuo Yu Technology has received a strategic investment of 3.6 billion RMB from China FAW Group [23]. - "Laimu Technology," a robotic lawn care company, has completed a multi-million A+ round of financing [24]. - Perelel, a women's health supplement brand, has raised $27 million (approximately 192 million RMB) in strategic growth financing [25]. - Star Motion Era, a Tsinghua University incubated company, has completed a 1 billion RMB A+ round of financing [25]. - Hyper Shell, a consumer-grade exoskeleton brand, has raised a total of $70 million in Pre-B and B rounds [25]. - Danish biotech company Chromologics has completed a €7 million (approximately 57.22 million RMB) financing round [27]. - Ling Universe has secured 200 million RMB in Pre-A round financing, focusing on companion robots for home use [27]. Food Industry Developments - Haotemai has entered the coffee market, offering various freshly brewed coffee products in select stores [28]. - Starbucks in Shenzhen has launched a new breakfast series across over 300 locations, featuring cost-effective meal options [31]. - Tyson Foods announced the closure of a major beef plant in Nebraska, affecting approximately 3,200 employees [31]. - The upgraded egg tofu from Xinqi has been launched in Sam's Club, featuring improved ingredients and packaging [33]. - Pepsi has announced a limited online release of its probiotic cola for Black Friday, with plans for a full launch next year [36]. - Blue Bottle Coffee has opened its first store in Hangzhou, offering exclusive products and a unique design inspired by traditional Jiangnan architecture [37].