“50块帆布包配3000块包挂”，时髦年轻人背半个身家出门

Core Viewpoint - The article discusses the rise of "bag charms" as a significant trend in the fashion industry, particularly among young consumers, highlighting their role in personal expression and identity [7][12][14]. Group 1: Market Trends - The "bag charm economy" has seen a surge in popularity, with sales of plush bag charms on JD Supermarket increasing by 164% year-on-year, and Pop Mart's plush bag charm revenue skyrocketing by 1276.2%, accounting for 44.2% of total revenue, surpassing their figurine business for the first time [12]. - Bag charms, once considered mere accessories, are now recognized as mainstream consumer products, leading to the emergence of independent brands and a complete handmade industry chain [12]. Group 2: Consumer Behavior - Consumers are increasingly seeking personalized items that reflect their individual preferences, moving away from mass-market products to those that serve as personal statements [11][12]. - The trend of bag charms allows for a wide age demographic to engage in fashion, as they provide a means for individuals to express their identity and emotions through accessories [12][14]. Group 3: Cultural Significance - Bag charms have evolved beyond functional items to become symbolic identity markers, fostering community and belonging in a fast-paced digital society [14]. - The nostalgia associated with bag charms resonates with consumers, as they evoke memories of past fashion trends, creating a bridge between generations [18][21].