Core Points - The article discusses the end of the 30-year tax exemption on condoms and contraceptive products in China, effective January 1, 2025, due to the new VAT law, which aims to encourage childbirth amid declining birth rates [5][8][51]. - The expected price increase for consumers is limited, estimated at around 5% to 10%, which translates to a minor increase in monthly expenses for average households [6][51]. - The policy shift reflects a broader change in China's population management strategy, moving from birth control to promoting a "birth-friendly" environment [15][20][54]. Policy Changes - The new VAT law replaces the old regulations from 1993, which included tax exemptions for contraceptive products to support family planning [5][13]. - The tax rates are set at 13% for general taxpayers and 3% for small-scale taxpayers, indicating a move towards tax equity and resource allocation for child-rearing support [5][16]. - The government is also providing tax reductions for childcare and elderly care services, indicating a comprehensive approach to support families [16][17]. Market Dynamics - The contraceptive market in China is projected to exceed 22 billion yuan by 2025, suggesting a mature market that no longer requires tax incentives [5][9]. - Despite the tax exemption, the condom market has been shrinking, with a 25% decline since 2020, indicating changing consumer behaviors and attitudes towards sexual activity among younger generations [9][10]. Societal Implications - The article highlights a trend of declining sexual activity among young people, attributed to economic pressures and shifting priorities, which may further impact birth rates [10][11][40]. - The notion of a "low-desire society" is discussed, where financial anxieties overshadow personal relationships and family planning decisions [11][41]. - The article argues that the real barriers to childbirth are rooted in financial insecurity and the perception of child-rearing as a significant financial burden, rather than the cost of contraceptives [26][34][52]. Economic Context - The discussion includes the impact of real estate market fluctuations on family financial stability, emphasizing that housing costs and mortgage pressures contribute to the reluctance to have children [30][31][44]. - The article suggests that the government's focus should shift from merely adjusting tax policies to addressing the underlying economic conditions that affect family planning decisions [54][55].
避孕套征税上热搜?重点根本不是那几块钱
虎嗅APP·2025-12-04 09:51