Core Viewpoint - The Chinese automotive market is experiencing a competitive end-of-year push, driven by policy changes, sales targets, and consumer demand [2]. Group 1: Sales Performance of Key Automakers - Leap Motor, XPeng, and Xiaomi have achieved their annual sales targets ahead of schedule, while NIO and Li Auto are struggling to meet their goals, with completion rates below 70% [2]. - Leap Motor delivered 536,132 vehicles from January to November, achieving a year-on-year growth of 113.42% and exceeding its annual target of 500,000 vehicles by 7.23% [3][4]. - XPeng's deliveries reached 391,937 units, a year-on-year increase of 155.54%, successfully meeting its annual target of 380,000 vehicles [3][5]. - Xiaomi's total sales for the year are approximately 350,000 units, also meeting its annual target [3][6]. - Geely, SAIC, and BYD have shown solid growth, with Geely's sales at 2.787 million units (up 41.76%) and BYD at 4.182 million units (up 11.3%) [3][6][7]. Group 2: Market Dynamics and Challenges - The overall passenger car market in China saw a wholesale volume of 26.766 million units from January to November, reflecting an 11% year-on-year increase [10]. - The market is facing challenges due to tightened policies on trade-in and scrappage subsidies, leading to a cautious consumer sentiment [10]. - NIO and Li Auto are experiencing a divergence in market performance, with NIO's deliveries at 277,893 units (63.16% of its target) and Li Auto's at 361,697 units (56.52% of its target), both struggling to maintain growth [9].
小米、小鹏、零跑提前完成KPI