携程受害者，开始反击

Core Viewpoint - The Yunnan Tourism Homestay Industry Association has initiated legal actions against Ctrip for alleged anti-competitive practices, marking the first time an industry association has publicly called for collective complaints against a major platform since the Anti-Monopoly Law took effect in 2008 [6][4]. Group 1: Legal Actions and Industry Response - The association has engaged legal advisors to collect evidence and analyze the situation, with plans to file collective complaints once sufficient evidence is gathered [4][10]. - This action represents a shift from individual grievances to a coordinated legal approach, indicating a serious escalation in the conflict between small businesses and Ctrip [12][33]. - Previous regulatory actions against Ctrip included discussions about pricing order maintenance, but the current initiative directly addresses issues like "choose one from two" practices [7][11]. Group 2: Ctrip's Financial Performance - Ctrip reported a revenue of 18.3 billion yuan for Q3 2025, a 16% year-on-year increase, with a net profit of 19.9 billion yuan, showcasing strong financial health despite the ongoing industry challenges [13][14]. - The company's gross profit margin remains above 80%, significantly outperforming other internet giants like Tencent and Alibaba [14][30]. - In contrast, the hotel industry in Beijing reported a 7.3% decline in revenue and a staggering 92.9% drop in profit, highlighting the disparity between Ctrip's success and the struggles of traditional hospitality businesses [16][18]. Group 3: Market Dynamics and Ctrip's Dominance - Ctrip holds a market share of approximately 56% in the OTA sector, and when including its affiliated platforms, its control exceeds 70% [22][23]. - The reliance of hotels on OTA channels is significant, with 63% of hotel orders coming from these platforms, indicating Ctrip's substantial influence over pricing and market rules [23][24]. - Ctrip's business model, characterized by low asset requirements and high commission rates, allows it to profit regardless of the financial health of its partner hotels [25][26]. Group 4: Implications for the Industry - The actions taken by the Yunnan association could set a precedent for other regional associations to follow, potentially leading to broader challenges against Ctrip's business practices [35][36]. - The situation poses a critical test for Ctrip, as it may face increased scrutiny and legal challenges from various industry stakeholders [36][37].