Core Viewpoint - The article discusses a legal dispute between Bull Group and Jia's Electric Company regarding misleading advertising claims, particularly focusing on Bull Group's slogan "7 out of 10 Chinese families use Bull" and its implications on market share perception [3][8]. Group 1: Company Background - Jia's Electric Company was established in March 2007 with a registered capital of 30 million RMB, focusing on the production and sale of lighting fixtures, electrical switches, sockets, and home appliances [7]. - Bull Group was founded in January 2008 with a registered capital of approximately 1.809 billion RMB, involved in manufacturing electrical equipment and related products [10]. Group 2: Legal Dispute - On November 20, Bull Group sent a legal notice to Jia's Electric Company, claiming that the latter's social media videos misrepresented Bull's products and damaged its commercial reputation [7]. - Jia's Electric Company responded on November 24, arguing that Bull's advertising lacked clarity regarding the data's applicability and could mislead consumers about market share, asserting their actions were within the bounds of market observation [8]. - As of December 15, Bull Group confirmed it had filed a lawsuit against Jia's Electric Company, seeking 4.2 million RMB in damages [9][10].
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