2026年中国食品饮料行业投资策略——捕捉细分渠道及品类增长
野村东方国际证券·2025-12-19 10:03

Core Viewpoint - The retail sector is under pressure, with social retail sales growth slowing down and valuations in the food and beverage sector at a low point [2][3][10]. Group 1: Social Retail Sales and Consumer Price Index - Social retail sales growth has declined, with total retail sales in October 2025 increasing by 2.9% year-on-year, while the growth rates for dining and commodity retail sales were 1.1% and 4.0% respectively [3][6]. - The Consumer Price Index (CPI) turned positive in October 2025, following a decline in food prices, with food CPI down 2.9% year-on-year [3][10]. Group 2: Food and Beverage Sector Performance - The food and beverage sector is experiencing significant pressure, with the overall profit of the liquor sector down 23.9% year-on-year in Q3 2025, largely due to strict regulations impacting the industry [12]. - The beverage segment shows strong growth from leading companies, with soft drink revenue reaching 106.2 billion yuan, up 14.4% year-on-year, while the dairy sector faced challenges with a slight decline in revenue [13][14]. Group 3: Market Trends and Consumer Confidence - The online retail channel is growing faster than offline, with a 6.3% year-on-year increase in online sales as of October 2025, driven by food categories [16]. - Consumer confidence is gradually improving, with the consumer confidence index rising from 87.5 in January to 89.4 in October 2025, contributing significantly to GDP growth [18][21]. Group 4: Valuation and Investment Opportunities - The food and beverage sector is currently at a low valuation level, with a price-to-earnings ratio of approximately 21.4 times, placing it in the 10.9% percentile of the last decade [10][11]. - The sector's dividend rate has slightly decreased but still has room for improvement, with the overall dividend rate fluctuating between 60% and 73% from 2019 to 2023 [23].

2026年中国食品饮料行业投资策略——捕捉细分渠道及品类增长 - Reportify