从美妆业首个自研AI大模型,看蜜丝婷的“技术主权”野心
FBeauty未来迹·2025-12-19 10:14

Core Viewpoint - MISTINE has developed an AI model named SCOPE-DTI, marking a significant advancement in the beauty industry by creating a proprietary AI infrastructure for product innovation, as opposed to merely using AI for market analysis or marketing optimization [3][5][7]. Group 1: AI Model Development - The SCOPE-DTI model, published in the prestigious journal Nature Communications, represents the first self-trained AI model in the beauty industry, indicating a shift towards proprietary technology in product development [4][7]. - This model addresses a critical bottleneck in drug development by efficiently predicting interactions between new compounds and protein targets, thus transforming the traditional beauty ingredient development process from trial-and-error to precision-guided methods [10][11]. Group 2: Technological Paradigm Shift - The introduction of the SCOPE-DTI model signifies a fundamental paradigm shift in cosmetic research, moving from experience-driven methods to data-driven predictions, enhancing the efficiency and accuracy of ingredient selection [11][12]. - The model utilizes advanced algorithms and integrates data from 13 authoritative international databases, achieving over 80% experimental validation success rate, which significantly surpasses the average performance of general AI models [12]. Group 3: Commercial Application and Recognition - MISTINE has been recognized as the first brand to systematically apply this AI model in the specific area of "anti-light damage," achieving full industrialization of its research [14]. - The brand's proactive approach in 2022, participating in the development of guidelines for active ingredient development based on computational biology, laid the groundwork for its subsequent commercial success [15]. Group 4: Product Innovation and Market Position - The evolution of MISTINE's core ingredient "Yuguang Filter" exemplifies the role of AI in accelerating and optimizing product development, expanding the competitive dimension of sunscreen technology [20]. - MISTINE has established a strong market presence in various categories, including sunscreen and makeup, achieving significant sales milestones and leading positions in the Chinese market [22][26]. Group 5: Strategic Expansion and Future Outlook - The brand's strategic focus on skincare, leveraging its existing AI capabilities, indicates a calculated move into high-value segments with less competition, such as anti-aging products [28][29]. - MISTINE's development trajectory illustrates a clear path for the beauty industry, emphasizing the importance of technological originality and foundational research in building long-term competitive advantages [31][32].