独家丨山姆系高管入职京东数月「闪退」,其负责的自有品牌事业部接连调整
雷峰网·2025-12-20 04:07

Group 1 - JD's private label business recently experienced significant personnel changes, with the departure of a new executive from Sam's Club and the reassignment of former head Tang Hengsheng to JD Industrial [2][3] - The introduction of the new executive was reportedly due to dissatisfaction with the overall performance of the private label business under Tang Hengsheng's management [3] - JD's private label initiative began in 2015, launching brands like "Jiabai" and "Jingzao," and has since expanded to include various product lines targeting different market segments [3][4] Group 2 - JD is consolidating its strategy by focusing resources on its core brands, Jingzao and Huixun, while eliminating underperforming categories [4] - The private label division has reportedly been disbanded, with its business lines integrated into other related business groups, although this information has not been confirmed [4] - JD Industrial is also entering the private label space, launching sub-brands aimed at industrial products, which may explain Tang Hengsheng's transfer [4]

独家丨山姆系高管入职京东数月「闪退」,其负责的自有品牌事业部接连调整 - Reportify